Hokkaido offers a variety of attractions, from sightseeing spots to activities, but many people also come to enjoy the delicious seafood.

Wouldn't some people like to buy seafood not only to enjoy during their trip to Hokkaido, but also to savor at home or as souvenirs?

So, this time, we'll introduce eight recommended markets in Hokkaido where you can find a great selection of delicious seafood.

<Table of Contents>
1. Sapporo Central Wholesale Market Outer Market
2. Sapporo Nijo Market
3. Hakodate Morning Market
4. Hakodate Free Market
5. Otaru Central Market
6. Minamitaru Market
7. Abashiri Kando Market
8. Kushiro Washo Market
Final thoughts

First, let me introduce you to a market in Sapporo, known as the largest city in Hokkaido.

Sapporo Wholesale Market is a market where not only seafood but also a wide variety of food products from all over Hokkaido are gathered.
However, since it is primarily a wholesale business, it is not possible for the general public to make purchases.

However, for those who want to buy delicious seafood in Sapporo, I recommend the off-market located near the central wholesale market.

In addition to seafood, the store also offers a wide variety of products perfect for souvenirs, such as agricultural products and sweets, which is another attractive feature.

There are also plenty of restaurants where you can enjoy fresh seafood right there.

For those who would like to combine sightseeing with a market visit, Nijo Market, located near Odori Park, is highly recommended.

The Sapporo Central Wholesale Market, which I mentioned earlier, is located in Chuo Ward, but its drawback is that it's a bit far from the Sapporo Station area, which has many commercial facilities.

Nijo Market, where crabs and expensive seafood are lined up in rows, is a market with a history of over 100 years.

In addition to selling fresh seafood directly sourced from the area, many shops also process it into products such as overnight-dried seafood.

Don't miss Noren Yokocho, a street lined with restaurants serving sushi, seafood bowls, and more.

Among the many markets located throughout Hokkaido, Hakodate Morning Market is one of the most well-known.

It's a familiar sight, isn't it, as it often appears on travel programs on television.

Previously, the area was lined with many shops in old buildings that gave a sense of its long history, but in recent years, reconstruction has progressed and it has been beautifully transformed.

Nevertheless, the open atmosphere remains unchanged, and the environment where you can enjoy chatting with friendly staff members is still the same.

Located in a prime location right near Hakodate Station, the Hakodate Morning Market is popular not only for selling seafood but also as a spot to eat seafood bowls and other dishes.

There are plenty of attractions, including places where you can go squid fishing and the "Ikaru Star Shrine," which enshrines Hakodate's mascot character.

Hakodate Morning Market is a popular market for tourists, but Hakodate Jiyu Market is a market that is more closely connected to the local people.

It enjoys the trust of not only locals and tourists, but also professionals, and some shops even source their supplies from here.

The staff working at the storefront are very knowledgeable about the seafood they sell and know the best ways to prepare it.

Please enjoy shopping while communicating with the staff.

There's also a rest area where you can eat what you bought at the market.

Image provided by: Otaru City

Established after the war, Otaru Central Market is a market that sells a wide range of food products, including seafood, agricultural products, and prepared foods, and is a popular shopping spot for locals.

The market, comprised of three buildings, includes a section with izakayas (Japanese pubs) and bars, allowing you to rest your tired feet after sightseeing and shopping while enjoying delicious food.

Image provided by: Otaru City

This market is loved not only by tourists but also by locals.

Because the market is located along the national highway, it's easily accessible by car.

It's a rather small market, but there are several shops selling seafood.

In addition, there are shops selling delicious seafood dishes and kamaboko (fish cakes), so be sure to enjoy some street food while you shop!

The Abashiri Kando Morning Market is held for a limited time from July to September.

The market, filled with freshly caught seafood and agricultural products harvested just before the market opened, offers an impressive selection of goods at direct-from-the-producer prices, truly living up to its name.

The facility also has a corner where you can grill seafood purchased at the market over charcoal, so I recommend having breakfast there.

In addition to charcoal-grilled dishes, the restaurant is also popular for its "impressive breakfast" featuring seafood bowls and crab soup, as well as a special corner where customers can enjoy rich soft-serve ice cream.

Try tasting the food on the spot before buying souvenirs or items to take home.

Established in 1954, Kushiro Washo Market is a market that has been loved by locals for generations, often referred to as the "kitchen of the city."

The market contains many shops selling a variety of goods, including seafood, agricultural products, and prepared foods, as well as restaurants.

Some restaurants sell just rice, and you can even buy your favorite items from fish shops and other places to create your own unique rice bowl.

We've introduced you to markets where you can enjoy the bounty of Hokkaido's sea. What did you think?

Each market not only sells fresh seafood, but also agricultural products and prepared foods, so you can enjoy delicious Hokkaido cuisine while you shop.

Be sure to visit the market where you can enjoy shopping and dining!

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